How to Start a Newsletter for Your Business

Email marketing is an effective way to promote your business, and starting a newsletter builds on those relationships with your clients. — Getty Images/Poike

Email marketing is a tried-and-true marketing tactic for many businesses, and it’s one that will likely never go out of style. Despite new tech advancements and social media platforms, email has remained one of the most personalized and effective forms of communication between businesses and their customers/clients.

Newsletters in particular are a great way to stay in contact with your clients, prospects, employees or engaged users. If you’re considering email marketing for your business, here are some steps to start a newsletter.

How to write a newsletter in 4 simple steps

A newsletter is an email sent to multiple recipients (e.g. customers, clients, prospects, etc.) rather than just an individual, used as a marketing and communications tool to promote a company’s products and/or services. Here are

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